About
Experienced Creative Director and Producer, specialising in Music, Culture and Experiential Projects. I've had the pleasure of developing and leading innovative campaigns, productions and events across the music and creative multi media landscape. My client list includes major labels such as Universal and Sony Music, for artists such as Drake, Central Cee, and Raye, to brands like Gymshark, Ikea, Channel 4 and Arsenal. Across every brief, I bring an authentic and considered approach, combining strong artistic direction with strategic insight. Delivering work that is both culturally resonant and commercially impactful.
What I do
Whether you need someone embedded in your team or a director to own the whole project, I can do both.
End-to-end creative ideation and management across campaigns, productions and events. I set the vision, maintain the aesthetic and ensure every element earns its place.
From concept to delivery, full production execution including budgeting, scheduling and on-the-day install.
Clients











Portfolio
Art & Creative Director
Gymshark — Diffuse Sweatband Launch
Interior Art Director
IKEA — Iftar at Ours
Creative Producer
Raye — My 21st Century Blues
Art & Creative Director
Arsenal — Women's World Cup Final
Producer & Talent Liaison
Red Bull — Culture Clash 2025
Creative Producer
Battersea Power Station
Creative Production
Fredo — Unfinished Business
Creative Production
Drake — Certified Lover Boy
Creative Producer
Noodles — Film Shoot
Creative Producer
The Kid Laroi — The First Time
Creative Producer
Strandz — Us Against the World
Creative Producer & Talent Liaison
Channel 4 — Extravagander Party
Creative Producer
Mailchimp — From Here to There 2024
Contact
Open to freelance briefs, in-house creative contracts and long-term collaborations. If you have a project in mind or would just like to connect, I'd love to hear from you!